Sales or Marketing: Whose Job Is It Anyway?

Join Home Builder Digital Marketing Podcast and Sales & Marketing Power for a special two-part crossover event, Sales or Marketing: Whose Job Is It Anyway? Merging these two popular industry platforms in this lively discussion is sure to be an engaging “don’t miss” event featuring a colorful cast of characters and homebuilding industry friends —…

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It’s Time to Turn Up the Tech

Join us for this month’s Sales and Marketing Power Hour on April 3 at noon. Hosts Carol Morgan with Denim Marketing and Kimberly Mackey with New Homes Solutions Consulting will be joined by industry experts Monica Wheaton, Vice President of Customer Success with ECI Software Solutions and Beth Byrd, Director of Sales with Beacon Homes.…

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Sales & Marketing Power Hour: Shaping Your Brand Voice

Our recent Sales and Marketing Power Hour was an engaging session led by hosts Carol Morgan with Denim Marketing and Kimberly Mackey with New Homes Solutions Consulting, focusing on the critical aspects of branding and its impact on sales. Taylor Humphrey, the Director of Sales and Marketing for Pacesetter Homes, shared insights into the foundational…

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Elevate Your Expertise with IBS Pre-Show Courses

Get a head start on your 2024 International Builders’ Show experience by enrolling in NAHB’s IBS pre-show courses. These sessions, which require an additional registration fee, are a unique opportunity to deepen your understanding before the main event. The IBS 2024 pre-show will launch with 15 comprehensive educational courses hosted at the Encore Hotel. These…

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Morgan and Stewart Talk AI, Marketing and Social at IBS 2024

Denim Marketing is pleased to announce that Carol Morgan and Courtney Stewart are speaking at the International Builders’ Show (IBS). IBS 2024 takes place February 27-29, 2024, in fabulous Las Vegas! The duo will share their expertise on topics such as navigating artificial intelligence in the real estate industry and amplifying social media presence. Presented…

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2024 Sales & Marketing Tips: Lasso Roundup

Welcome to the much-anticipated Sales & Marketing Power Hour Lasso Roundup! This year, we delved into the evolving world of sales and marketing, with a special focus on the dynamic changes and innovations shaping our industry. Joined by industry experts and one especially cute mini donkey, hosts Carol Morgan with Denim Marketing and Kimberly Mackey with New Homes…

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So, You Got a Lead, Now What?

Getting qualified leads is challenging. Sales & Marketing Power Hour recently took a deep dive into attracting the right leads. The August webinar featured conversations on how to convert leads by handling the unique challenges today’s homebuyers face.Sales & Marketing Power Hour is an award-winning webinar series hosted by the dynamic duo Carol Morgan of Denim…

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How To AI…Now – A Hands-On Session

You’ve heard all the buzz about artificial intelligence (AI), but how do you get started? The Sales & Marketing Power Hour recently hosted an enlightening live virtual event: How To AI…Now. This event was crafted for the innovators and movers of the homebuilding sales and marketing world – from leadership to on-site professionals, online sales…

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Girl Power! How Women Are Changing the Homebuilding Industry

The homebuilding industry is changing faster than ever, and women play a big part in its direction. Finding women in various industry positions is becoming more common, from swinging a hammer and land acquisition to purchasing and running a homebuilding or remodeling company. In our February Sales & Marketing Power Hour, we discussed the impact…

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